Zappos .Com
Zappos
.com has experienced explosive growth over
the past few years as word of mouth gets out about
this superior online shoes vendor. The key to
Zappos .com's success is customer recommendations,
which often verge on the ecstatic. A large portion
of this positive feedback stems from the company's
obsessive focus on customer service, and their
ability to outperform other vendors in this area.
Zappos
.com is also a member of the BBB OnLine Reliability
Program, run by the Better Business Bureau. Companies
that join this program have pledged to meet high
standards for ethical online business practices.
In addition to reliability and customer service,
shoppers at Zappos like the large selection of
men's and women's brand name shoes and accessories--in
fact, Zappos list over 500 brands to choose from.
Customers with hard-to-fit shoe sizes (e.g., those who need extra wide shoes), will particularly appreciate some of the site's easy-to-use navigation features, such as the ability to search by size. Bargain hunters can also search sale items by size. Since offline shoes stores rarely have the space to carry much selection in unusual shoe sizes, Zappos .com can be a real lifesaver for those who appreciate style but have chronic difficulty finding the right size shoes to wear. Furthermore, the shoes shown on their site are in-stock items. Zappos .com actually boasts that they carry 1.8 million items in stock at any one time. All in all, a visit to Zappos .com is enough to make a frequent shoe shopper dizzy--in a good way.
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